MHM North America Director Alexa Magladry shared our top three insights into what we know about lapsed audiences. (SPOILER: There’s a bonus insight.) Most importantly, she provided some practical tips to reactivate those audiences and even deepen your relationship with them.

Stay tuned for more details about our next webinar on eco-capital set for 7 March.

 

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Audience development plans that stick webinar

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Get to the heart of what motivates members to join, donate and engage more deeply year after year.

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Two years on from MHM's initial work with The London Library, their membership base was continuing to grow, but a new challenge began to emerge around member retention.

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Book a consultation

    Want to chat through your own membership challenges?

    Send us a message and Alexa or one of MHM’s other membership experts will be in touch to see how we can help.