Evaluation is a major strand of our practice.

MHM has significant expertise in developing comprehensive and robust evaluations which address the needs of multiple stakeholders, and conducting evaluations for both large, complex and long-term national programmes and smaller-scale local initiatives.

Much of our work involves helping organisations to develop their own evaluation frameworks and data-collection systems. We have created performance and evaluation frameworks for a wide range of clients, including government departments, city councils, major museums and small community arts organisations, converting a wide range of objectives and policy-driven performance indicators into data collection methods to provide the evidence our clients (and their funders) require. We devise performance frameworks which ensure clarity about exactly what needs to be measured and recommend robust and realistic methods within the context of available resources. Our evaluation approach takes into account complex requirements whilst remaining focused on your overall vision as an organisation.

How we can help

Programme evaluation

Comprehensive evaluations to articulate the impact you’re making for all audiences locally, nationally and internationally.

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Exhibition testing & strategy

Our holistic approach to formative and summative exhibition evaluation provides visitor insights that underpin solid strategies for success.

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14-18 NOW: We’re here because we’re here

How do you evaluate something that has never been done before? This was the challenge that 14-18 NOW posed with ‘We’re here because we’re here’, a modern memorial performed throughout the UK on 1 July 2016 to commemorate the centenary of the Battle of the Somme.

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Moderna Museet: Maximising the potential of temporary exhibitions

Moderna Museet built targeted exhibition evaluation into its rolling visitor research. The insights shed new light on the audiences the exhibitions attract and have given Moderna’s curators permission to be bold in their exhibition planning.

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Fevered Sleep – Men & Girls Dance

Men & Girls Dance - a collaboration between male professional dancers and girls who dance for fun - was about far more than simply putting on a performance. MHM’s 360° approach to evaluation ensured Fevered Sleep understood exactly how they had achieved their vision.

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Meet our expert

Principal Director of MHM, Jo is an expert in strategic planning, audience development, marketing strategy, social research and evaluation. She is at the forefront of developing frameworks that explore the difference that culture makes to people and measuring its social, economic and cultural value. Get in touch with her today to discuss how to embed evaluation across the work you do.

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