Understand your visitors’ motivations, behaviour, responses and outcomes, from the moment they cross the threshold to the very end of their visit and beyond.
We don’t just observe behaviour or count visitors, we explore and understand experiences.
How do you create a single visitor experience that feels individually tailored to the interests of each person? Orientation, navigation and wayfinding are all crucial elements of the on-site visitor experience in a museum or art gallery. We can help you understand and optimise visitor flows in existing or proposed gallery spaces, and work with you to evaluate and tailor signage, props and interpretation according to the psychographic needs of your target audience, to maximise engagement and learning.
Thinking about improving your visitors’ experience but not sure where to start? We’d be delighted to have an informal chat with you. Just complete the form on the left and one of our consultants will be in touch to discuss your situation (with no obligation).